|Instagram of Beach Towel Memorial Day courtesy of Misael Soto (pictured here)|
For those not familiar with Soto's works, the performative artist dreams up little projects that turn things we tend to do in isolation - such as tweeting, texting, driving, listening to music or watching television - into communal events. On Memorial Day, he took that concept to the beach, a place where many people head with their towel, headphones and a good book to scope out their spot, often as far away from everyone else as possible.
Soto, on the other hand, took his giant towel, 56 x 29 feet to be exact, and waited for others to join him and share snacks, conversation, games, all of which happened by day's end, along with live music, right there at the giant beach towel. See video from Art Is About below.
That event became a launch for Soto's Beach Towel East Coast Tour that will begin in South Florida (Miami Beach on July 28, Fort Lauderdale Beach on July 29 and Hollywood Beach on July 30) and make its way to several other cities before landing in Rockaway Beach on Aug. 11.
He set up a Kickstarter to raise funds and with only 6 days left has gotten pledges for $760 of the $1500 he needs to make the trip. Those who want to help him foot the bill can check out his Kickstarter or just show up in his backyard, where he'll host "an enchanting little outdoor brunch" where for $10 or more, you can enjoy mango waffles, eggs (of some variety), mimosas and live acoustic music by Raffa. The big giant towel will be there too. After all, this event is all about the towel and the journey it will take and the stories it would one day tell if towels ever learn to talk.
Bonus mimosas will be available for $3 (or two for $5).
The brunch, a fundraiser for Soto's Beach Towel East Coast Tour, runs 11 a.m. to 4 p.m. Sunday at Misael's house (4724 N.E. First Ave., Miami).